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Disappointing Designs |
by:
Paul Hood |
Fred Showker catchesline fromPete Seeger classic, “Where have allflowers gone?” His flowers areweb designers that he thinks are going extinct. He laments onseeming “decay” inart of web designing and says gone aredesigners who madedifference inmaking of web designs and who provided quality sites forpeople to visit.
Showker argues that he has seendecline inquality of web sites basing from reviews he made of several sites. From his statements, I can see that he is well-versed in making analyses of web sites and iscredible source of information. Many sites came under his meticulous scrutiny and not one was spared.
Some ofsites that he revisited were dead and others that are still up failed to meetexpected standards. The changes he saw came asshock since he did not expect many of them to go downdrain.
Riddler.com was one site that Showker said proved to bedisappointment as it took out of considerationreading pleasure ofreader and instead took onmuch commercialized look. Webshaker.com is similar as well.
Ben & Jerry’s ice cream was another site that was axe by Showker. Indeed, I was surprise to seecontent insite aboutBlack History month with Martin Luther King Jr.’s picture in it. I have to agree with Fred on this one as I see no relevance ofcontent in promoting B&J’s ice cream. Perhaps there isunderlying purpose for that but I honestly don’t see its bearing here.
Of course there are web sites that met Showker’s scrutiny like Hallmark, Camobell Soups and Smuckers. These sites providedgood site for browsing and hadgood visual offering forvisitor.
Fred Showker’s main thesis in his review isimportance ofreader aselement increation of web sites. The site must be tailor-made forreader for it to reapfullest benefits. The content must be of relevance toreader and not just providestiff approach to giving out information.
He further adds thatsite may come up short ondesign aspect but it still should follow this basic concept, "The reader ismost important element inequation." Style gives way to message, and content is STILL king.
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